Project "Hired by the Tire"
I serve tables for dough, and wound up serving the table of a fine gentleman working for the local brewery New Belgium. We had fun together and by the end of the meal, he had given me his business card and told me that he wanted me to come and work for the brewery. He told me they would be fools if they didn't hire me.
He told me that my cover letter must stand out. Everyone's got a resume, only a few people have a clever cover letter. He told me to do something creative. Like take a picture of me on my bicycle. His group of friends stayed and told jokes for a while, and then we all parted ways.
This is the part where I got down and dirty. I thought and thought about how to make my resume and cover letter the best. I decided that since I love to paint, I would use my passion to represent myself. I carefully planned out and executed a beautiful painting of myself, drinking a Fat Tire. Since my great grandmother grew up on and Indian reservation, and I was raised like a banshee, I made the self portrait an Indian in a wild head dress. Tongue sticking out, Fat Tire flowing into the dome. I handcrafted a manilla envelope to bear my version of the Fat Tire bicycle on the front, enclosed my resume inside with a New Belgium seal, and hung the packet on the back of the painting. It looked mighty swell!
When all of this was done, I did some more thinking on how to deliver this wild beast I had created. Drop it off at the counter during business hours? I think not... I had to come up with something clever. So, I planned on hanging the painting, resume on back, in plain sight somewhere in their building. I would then create a Dr. Seuss style rhyme that made a treasure hunt out of the whole thing, leading them to the painting-cover-letter and ultimately the resume as well.
here's how the riddle went:
-----------------
Hello there New Belgium, how do you do?
I met Brian Hart, he referred me to you!
he gave me a card and said 'stop on by'
well, I stopped and I planted a present to find!
where could it be? you just might ask
I'll give you riddle; a fun little task
I left that gift by the fountain of white
the R. Mutt piece that sees awful sights!
if that's not enough to give it away
Iook where so many folk sit everyday!
a place to relax and a place we all need
a place to catch up on a really good read!
up on the wall, for all eyes to see
one fun cover letter; Fat Tire and me!
turn it around, look right inside
that is that! now I have applied!
------------------
with my painting wrapped in newspaper, I meandered into their men's lavatory, hung the painting, snapped a photo or two and had a few free beers. Before I left I asked one of the workers who I should talk to about their hiring process. They gave me a business card with an email for resumes to be submitted to. As soon as I arrived home from the brewery I sent my treasure hunt riddle to their hiring department.
Then I waited. A week passed with no response.
So I went about with my daily life, and got a sub from Jimmy Johns. While I was there, one of my buddies showed up from a sub delivery. We chatted and he told me that he had just gotten back from New Belgium. I asked if he delivered subs there often, and he told me he went their almost daily. Bing! a light went off in my head. I asked him if I could buy him dinner in exchange for delivering the next sub to New Belgium wrapped in my riddle. He agreed. I went to the local cafe and spent a couple hours writing the riddle over and over again until it came out perfect. twas delivered.
and then...nothing happened.
some confusion ensued, and another week or so later I got an email from their hiring department. They had found the cover-letter-painting, resume no longer attached. They requested that I send them a cover letter and resume by email. I sent the resume, and told them the treasure hunt and painting were the cover letter.
Their talent scout called me a couple weeks later and informed me that they were not interested.
the end :D
He told me that my cover letter must stand out. Everyone's got a resume, only a few people have a clever cover letter. He told me to do something creative. Like take a picture of me on my bicycle. His group of friends stayed and told jokes for a while, and then we all parted ways.
This is the part where I got down and dirty. I thought and thought about how to make my resume and cover letter the best. I decided that since I love to paint, I would use my passion to represent myself. I carefully planned out and executed a beautiful painting of myself, drinking a Fat Tire. Since my great grandmother grew up on and Indian reservation, and I was raised like a banshee, I made the self portrait an Indian in a wild head dress. Tongue sticking out, Fat Tire flowing into the dome. I handcrafted a manilla envelope to bear my version of the Fat Tire bicycle on the front, enclosed my resume inside with a New Belgium seal, and hung the packet on the back of the painting. It looked mighty swell!
When all of this was done, I did some more thinking on how to deliver this wild beast I had created. Drop it off at the counter during business hours? I think not... I had to come up with something clever. So, I planned on hanging the painting, resume on back, in plain sight somewhere in their building. I would then create a Dr. Seuss style rhyme that made a treasure hunt out of the whole thing, leading them to the painting-cover-letter and ultimately the resume as well.
here's how the riddle went:
-----------------
Hello there New Belgium, how do you do?
I met Brian Hart, he referred me to you!
he gave me a card and said 'stop on by'
well, I stopped and I planted a present to find!
where could it be? you just might ask
I'll give you riddle; a fun little task
I left that gift by the fountain of white
the R. Mutt piece that sees awful sights!
if that's not enough to give it away
Iook where so many folk sit everyday!
a place to relax and a place we all need
a place to catch up on a really good read!
up on the wall, for all eyes to see
one fun cover letter; Fat Tire and me!
turn it around, look right inside
that is that! now I have applied!
------------------
with my painting wrapped in newspaper, I meandered into their men's lavatory, hung the painting, snapped a photo or two and had a few free beers. Before I left I asked one of the workers who I should talk to about their hiring process. They gave me a business card with an email for resumes to be submitted to. As soon as I arrived home from the brewery I sent my treasure hunt riddle to their hiring department.
Then I waited. A week passed with no response.
So I went about with my daily life, and got a sub from Jimmy Johns. While I was there, one of my buddies showed up from a sub delivery. We chatted and he told me that he had just gotten back from New Belgium. I asked if he delivered subs there often, and he told me he went their almost daily. Bing! a light went off in my head. I asked him if I could buy him dinner in exchange for delivering the next sub to New Belgium wrapped in my riddle. He agreed. I went to the local cafe and spent a couple hours writing the riddle over and over again until it came out perfect. twas delivered.
and then...nothing happened.
some confusion ensued, and another week or so later I got an email from their hiring department. They had found the cover-letter-painting, resume no longer attached. They requested that I send them a cover letter and resume by email. I sent the resume, and told them the treasure hunt and painting were the cover letter.
Their talent scout called me a couple weeks later and informed me that they were not interested.
the end :D
















